Friday, November 06, 2009

It's a wet and gloomy day in B'lore

Yeah...and in Karnataka too. A peace on a 6-point formula has been arrived at the state govt. level after intervention from its parent party. Hope this gets resolved soon and such bickerings don't hurt the state of the people. The recent damage that the floods have created is far beyond measure. Though from Nov 8th the govt. is to start off again on this front, the extensive damage to physical and mental health of people affected cannot be forgotten. This cannot be reversed! If there is sincere concern then this needs double the effort and get the chances of an epidemic in such climactic conditions becoming minor. Many, and god knows how many and where, are suffering in the pathetic conditions. The city conditions are no better with the civic amenities waking up only after the storm has hit rather than send the concerned to the bunker when there are enough signs of one. Hope ! is what remains and will take the afflicted out of their misery.

Wednesday, November 04, 2009

Geethasaram

today was speaking to colleagues about an engraving on a ring; which a happy man on seeing would lose his happiness and a sad man on seeing would lose his sorrow. The engraving was - This too shall pass! That is when during the discussion got to knw about the geethasaram where lord krishna preaches arjuna on the kurukshetra during the epic mahabharata battle on the essence of life. interestingly though we went on diverse rants and thoughts of hope, pandora's box, admiration, flattery, human tendency etc..it sounded like a compromise to me. But my colleague was of the opinion that you need to do what you have to and not expect anythin in return. interesting....change is the only constant thing is what it says....

advertising and ethics

today came across the news of a 26 yr old man suing HUL on its AXE brand of product. its amusing though how he loyally followed the ad and tried to woo girls and finally got hit by the maid by a broom when he tried to entice her. thats the funny side. on the serious side of it, are advertisements just another big bloat up of the capabilities of products? maybe yes maybe no. lets take the surf ka safedi ad and check how many ppl agree to the claims made or lux or dove or many other brands. with greater visibility and a greater market share come greater responsibility and greater heed to cater to the right need of the customer. This case will also vanish from the public mind BUT, remember that these brands are here to stay and they will innovate and grow again. Will anyone buy it, yeah! why not supply and demand u c. But the final caveat is the fact that the brand and the co. name have taken a beating. its very essential to handle this irritating matter very subtly and come up with an ad that re-inforces the trust on that brand. How? well am not paid to say that :-)

Tough times

In these times of constant volatility, uncertainty ( the sensex has come down to under 16k!) it is ever more important to recognize self-strengths and work towards being nimble and agile. This is very similar to the entire span - called life - where every step is uncertain. Plans go awry sometimes, no matter what you take care of. Sometimes there is no 100% result and its always < that.
In these tough times, is when the strength of will and character come into picture. It is the never say die attiitude of the indivdual that helps... hang on...This too shall Pass!

Monday, November 02, 2009

Thoughts - A Second Life

today was speaking to an elderly colleague who got a second chance at life after a bypass surgery. The outlook of life has changed before and after. Everyone experiences such an inflection point am sure which takes you further one step to the realisation of being alone and all that you strive for in this material world is for.....?

thoughts?